Get to Know the People in Your Emails with Gist Gadget Monday, Jun 21 2010 

Sometimes getting an email can feel like reading the guest list for a party; half the names on there are ones you don’t know, never mind establishing whether or not each one is relevant to that one particular email. I’ve often thought it would be nice to know a little bit about the people whose names appear on my email, especially when it comes to job related emails.

In my daily Mashable reading I found that there is indeed a way to do that now. According to Howard Greenstein’s June 21st article for Mashable, Gist “tries to tie your social graph from LinkedIn, Facebook, Twitter, and Gmail together, and rank the people you communicate with the most.”

Hmm, interesting. 

Following reading Greenstein’s article, I hopped over to the Gist site to check it out. Gist is sort of like the technical app version of the most loud mouthed gossip-y person in a social circle. We’ve all met that woman who knows everything about anyone in a given town or city: place of work, romantic affiliations, and latest business ventures; thankfully that’s no longer needed, Gist does all of this research for you (minus the romantic affiliation question, of course). This handy little app researches anyone listed in your email “From” or “CC” fields and gives you all the pertinent information on them: business news, contact listings, etc. And all information generated by Gist is kept strictly between the Gist user and the email contact being researched.

Gist is offering this gadget for free right now but plans to begin charging for the application by the 4th quarter of the year.

Gist is compatible with the following programs:

Outlook

Lotus Notes

Gmail

To learn more about Gist, visit their website.

Sources:

All information obtained from Howard Greenstein’s June 21, 2010 Mashable article, entitled, “Why Feedback and Filters are Necessary in Social Media.”

and

The Gist site.

New Social Media Salon Links Up + Check Out My New Associated Content Article Sunday, May 9 2010 

Hi All,

Check out the new links posted on the Visual Arts + Marketing & PR pages!

Also, have a peek at my new Associated Content (AC) article below:

Betty White Gives Saturday Night Live Its Largest Audience in 18 Months, Thanks to Facebook Users
In December 2009, Facebook user David Mathews, created a Facebook fan page entitled, Betty White to Host SNL (please?)! Last night, all 513,253 Facebook fans got their wish as Betty White hosted the May 8, 2010 Saturday Night Live show.
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Facebook’s Impact on E-Commerce Saturday, May 8 2010 

With Facebook’s recent domination over the internet, I can’t help but ponder yesterday’s Mashable article discussing Facebook’s Open Graph system and its impact on e-commerce.

What won’t Facebook impact in the coming decade? They’ve taken over Google’s territory, replacing the search and link systems with their clever like button, and now stand to possibly oust Amazon as the leader in e-commerce. Yes, the latter is just speculation at this point, but all signs seem to be pointing in that direction.

Don’t get me wrong, I’m not down on Facebook, more so just marveling at their ingenious marketing strategy over the last year or so.  It will be interesting to see how far Facebook’s personalization reach will extend to and how many other companies will mimic this marketing strategy.

For more information on this topic, please check out Mitchell Harper’s recent post on Mashable.

Let me know what your thoughts on this.