There’s nothing more social media than word of mouth marketing, right? Well, I have been working on my first BzzAgent campaign for Covergirl Lip Perfection utilizing go-to online marketing tools such as: facebook, blogs, forums,etc. (all the standards) to get the word out about this awesome new lipstick. Anyway, how could I think of marketing this product without posting here on my very own blog. Stay tuned for more information about BzzAgent and its place in social media at a later time.

And please don’t fear readers, this is NOT going to become a beauty blog, but how could I not use the social media tools I talk about on this very blog to get the word out about BzzAgent as well as to market some products that I myself use and like.

Covergirl’s Lip Perfection lipstick is not just your standard lip color, Covergirl has infused natural moisturizers (emollient, white tea, butters complex, and silk protein) to improve dryness in seven days. Essentially, it is a deep moisturizing lip balm and lipstick in one. I received the product in two different shades for free in the mail yesterday as part of the BzzAgent campaign and began my seven day test of the product. You can read more about the campaign and see a before picture which will be updated with an after picture at the end of the seven day period, at Pennies for a Rainy Day.

So far, as of day two I can report that while the chapped fine lines that usually show on my lips have not disappeared with use of Covergirl’s Lip Perfection, the lipstick has surprisingly strong staying power and for the most part doesn’t smudge off on drinking glasses or disappear after eating – that’s a big time plus for me! Stay tuned for my final review post at the end of the seven day period and be sure to check Pennies for a Rainy Day for the after picture.

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